Ford Canada, Sonic Boom, and RD2 have joined forces once again for a new and exciting promotional campaign highlighting the launch of the 2014 Ford Fiesta. Simply called, “24 hours of Fiesta,” nine local artists will be taking over two Montreal Metro subway stations for four weeks and display their own original artwork inspired by the 2014 Ford Fiesta, which will then change rotate every 72 hours...
Launch: Naked Pizza reveals all
Feb 27 2013
Pizza. That magical pie that has all four food groups in it. Pizza. That wonderful, round, savory food – perfect at childhood slumber parties or for pulling all-nighters in College. Pizza. Hot or Cold, it doesn’t matter.
I guess they are out there, but I have yet to find anyone who does not appreciate the beauty that is pizza. Even some of the pickiest eaters I know hold pizza in high regard...
Nine Years. Where has all the time gone?
Dec 19 2012
Nine years ago on December 19, 2003, RD2 sprang to life within the confines of Chris Ronan’s own garage. You might say it was a humble beginning, but sometimes the best and most impactful results stem from something many may deem small. Plus, it had White Rock Lake as the backdrop so I mean, c’mon, it wasn’t that bad.
Our First Home
Our Current Home
Over the years, RD2 grew in client base and employees. There were growing pains, and lessons to be learned. Throughout all this, the singular vision of RD2 was never lost and remained steadfast. Simply Innovate Brands. An easy to remember and understand concept, yet so many other companies have tried the same and faltered...
Emirates Team New Zealand Hoists the Main Sail
Oct 30 2012
Lots of companies have a blog. Lots of companies think they have a lot to say. Once they have one in place it isn’t always utilized effectively or the content is not as meaningful as it needs to be. So, it is great when a company really embraces their inner writer and publishes posts daily, if not multiple times a day with rich and meaningful content. Such is the case with Emirates Team New Zealand and their blog.
A Solid Home BaseWith the America’s Cup World Series recently wrapping up and the ETNZ Team taking fourth overall, there was reason for celebration, fanfare, and spreading the news. So much so that we had to revisit how we were treating the homepage of the blog. Prior to the update we simply had the latest blog post at the top of the page...
Broken Wings
Oct 26 2012
On October 21, our good friend and client, Ben Spies suffered a shoulder injury and cracked rib resulting from a fall on his bike due to treacherous wet road conditions during The Grand Prix of Malaysia at the Sepang International Circuit. We wish him all the best and a speedy recovery! Get well soon, Ben!
Fun With Stamps
Oct 23 2012
It’s funny how idle chatter and espresso can turn into real ideas. We thought it would be a good idea to take a great brand like Stackhouse, make a rubber stamp of their logo, and just start stamping stuff. Is that a wall over there? Stamp it. Are you using that mouse pad? Stamp it. You have something on your forehead … STAMPED.
Let’s see where this takes us and what becomes of it. Have fun and be creative...
Everyone digs free stuff!
Jul 13 2012
We like our brand. A lot. We like to have fun with our brand. A lot. We like to make stuff with our brand whenever we can. Here are some cool wallpapers you can download and use on your desktop, laptop, or mobile device...
Happy Birthday, Ben!
Jul 11 2012
Today is Ben Spies birthday. Ben is a great racer, client, and friend. All of us at RD2 wish you a happy and safe birthday!