Google+ is a digital lifestyle management tool, not a social network. Its use cases are fundamentally different from the likes of Facebook and Twitter.
I find myself having a specific conversation with my friends and family with increasing frequency: social media. It came up again two weekends ago when I was watching a time-shifted broadcast of some Olympic events (men’s gymnastics, women’s powerlifting, and men/women’s swimming), in part due to the amount of chatter on about various athletes and events...