Verizon
One year after launching a redesign of the Verizon SuperPages.com “Advertise With Us” portal, Verizon wanted to refresh the design to draw attention to new product lines and incorporate results of user testing into the user experience.
RD2 succeeded in incorporating style elements to the site without compromising its functionality and keeping usability as a top objective. Using standards-based front end coding practices, the new look and feel was established in a way that accommodated the BEA WebLogic Portal technologies. Additionally, style elements were carried through a campaign for print and outdoor advertising, creating an integrated look for all “Advertise With Us” marketing efforts.
